The Guardian is fighting hard to stay on top of the ever expanding and evolving news arena and for the most part I think they are among the best options out there especially at multi-platform delivery.
They also put together very clever ads to attract new consumers and keep the current ones entertained...
Ad Week has a good story on the spot, which received Ad of the Week recognition.
(via Romenesko)
Thursday, March 1, 2012
Staying Relevant
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