I (Don't Really) Want My MTV

It's been at least 15 years (I'd guess) since I turned on MTV, but even then at the end of my time in high school we were already complaining that they weren't playing as many videos as they once had.

This video helps to explain why music videos have only become rarer since then on MTV, it's been making the rounds online and it's worth your 3 minutes.  In addition to being pretty funny and spot on, it has a bunch of interesting social commentary about how we consume music as a society (and generationally) has been changing and the rise of the importance of the interwebs for music promotion and distribution.  Have a gander...



(via sort of everywhere, but I finally watched when kottke put it up)